Buy-and-hold strategy focused on small, cash-flowing businesses through Soul Street Group Holdco. Unlevered deals with long-term cash-on-cash returns.

Scaling with soul — a modern take on long-term business ownership

At Soul Street Group, we’re breaking the mold of traditional private equity. Through our dedicated business builders fund, we acquire and optimize small, cash-generative businesses with the intent to hold them indefinitely — not flip them.

Our strategy targets cash-fowing  businesses with $500K–$3M in annual cash flow, strong reputations, and consistent performance, often in industries overlooked by institutional capital. These are companies that maintain a profitable status quo but haven’t yet reached their potential — not because they lack opportunity, but because they haven’t had the right partner.

As experienced operators, we bring a step-by-step operational plan  to every acquisition, investing in operations, people, and systems. But we do it carefully — keeping the company’s spirit, culture, and soul intact. That’s what makes us different. We invest with little to no leverage, scale deliberately, and distribute cash to LPs from day one.

Our thesis is simple:

Buy well-run, stable businesses. Improve them with care. Hold them long-term. Share the value.

We call it “scaling with soul” — and we believe it’s a more rational, sustainable way to deliver returns in private equity.